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Obama's Lead Grows to 2-Points over,
Romney in 3-way race,
Obama 43% - Romney 41% -
Libertarian candidate Gary Johnson - 4%



John Zogby - Neither candidate is in a good position. There are a lot of undecided voters. The President is not where he needs to be among Hispanics, young voters, and the creative class*. On the other hand Romney's lead among Evangelicals is anemic, as is his lead among NASCAR fans and weekly Wal-Mart shoppers. The deal is far from closed. The candidates are also pretty much tied in the swing states.

If the election for president were held today, for whom would you vote?
Democrat Barack Obama - 43.8%
Republican Mitt Romney - 43.5%
Not Sure - 12.75%

If the election for president were held today, for whom would you vote?
Democrat Barack Obama - 42.7%
Republican Mitt Romney - 41.0%
Libertarian Gary Johnson - 4.3%
Not Sure - 12.0%

Full xTabs available here.

* Richard Florida who has written extensively about and defined the "creative class" worldwide. In the United States alone, this group accounts for 40 million adults who, in his widely-accepted model, are those who are employed in the fields of science and engineering; architecture and design; healthcare and education, business and management; arts, media and entertainment. They are a large group, a vital group in the development of any community or region, and provide both the critical mass, ideas, and energy to grow our metropolitan regions.


JZ Analytics Methodology
Likely US Voters Poll
08/31/2012 thru 09/03/2012

JZ Analytics conducted an online poll of 798 US Likely Voters nationwide.

Using trusted interactive partner resources, thousands of adults were invited to participate in this interactive poll. Each invitation is password coded and secure so that one respondent can only access the survey one time.

Using information based on census data, CIA fact books and exit polls, we use complex weighting techniques to best represent the demographics of the population being surveyed. Weighted variables may include age, race, gender, region, party, education, and religion.

Based on a confidence interval of 95%, the margin of error for 798 is +/- 3.5 percentage points. This means that all other things being equal, the identical survey repeated will have results within the margin of error 95 times out of 100.

Subsets of the data have a larger margin of error than the whole data set. As a rule we do not rely on the validity of very small subsets of the data especially sets smaller than 50-75 respondents. At that subset we can make estimations based on the data, but in these cases the data is more qualitative than quantitative.

Additional factors can create error, such as question topics and phrasing.

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